1. Basics Samajhna:
- Aasan: Digital marketing ke moolya siddhanton, jaise ki vibhinn channels (sosyal media, email, search engines, aadi) aur unke uddeshyon ko samajhna, relatively seedha hota hai.
- Chunauti: In siddhanton ko prabhavit roop se laagu karne ke liye aapke lakshya janta, aapke istemal kiye ja rahe platform, aur samanya digital drishti ke liye ek viveki gyan ki avashyakta hoti hai.
2. Sosyal Media Marketing:
- Aasan: Sosyal media kaunting aur content post karna aasan hai. Kai platform istemalakar dostipranee interfaces pradan karte hain.
- Chunauti: Ek sampurna sosyal media strategy banane, algorithm ko samajhne, aur aapke darshakon ke saath mel-jol karte hue ruchikar content banane mein chunauti hoti hai.
3. Search Engine Optimization (SEO):
- Aasan: SEO ke moolya siddhanton ko samajhna (keywords, meta tags, aadi) shuruvatkar ke liye sukhad hota hai.
- Chunauti: Search engine algorithm ke saath rahne, gahre keyword anusandhan ka abhyas karne, aur unchai gunvatta ke backlinks banane mein adhigam ki avashyakta hoti hai.
4. Content Marketing:
- Aasan: Content (blog posts, videos, infographics) banane mein sukhad hai.
- Chunauti: Ek content strategy banane, SEO ke liye content ko optimize karne, aur aapke content ka prabhavitata ko matra mein lene mein chunauti hoti hai.
5. Email Marketing:
- Aasan: Email campaigns ka setting up aur newsletters bhejna saral hai.
- Chunauti: Unchai email deliverability ko prapt karne, apne darshak samooh ko sahi se vibhajit karne, aur campaign metrics ka moolyaankan karne mein adhigam ki avashyakta hoti hai.
6. Paid Advertising:
- Aasan: Google Ads ya Facebook Ads jaise platformon par moolya ad campaigns ka setting up karna sahaj hai.
- Chunauti: Ad ka pradarshan sudharne, budget ko prabhavit roop se prabandhit karne, aur bidgya rannitiyon ko samajhne mein ek gehre star ka gyan ki avashyakta hoti hai.
7. Analytics aur Data Vivaran:
- Aasan: Moolya analytics data tak pahunchana aam taur par sahaj hota hai.
- Chunauti: Data ka vyakhyan karna, sansar ko pehchan karna, aur data-driven nirnay lene mein chunauti hoti hai.
8. Lagatar Shiksha:
- Aasan: Online srot, pathyakram, aur samudayon tak pahunchne mein aasan hai.
- Chunauti: Hamesha badalne wale digital drishya ke saath kadam se kadam milakar rakhna aur nai rannitiyon ko prabhavit roop se laagu karne mein ek gehre gyan ki avashyakta hoti hai.
Ant mein, jabki digital marketing ke moolya siddhanton ko samajhna aasan ho sakta hai, is par kabu paane mein saath le jana, anukoolan aur in siddhanton ko ek chanchal online vatavaran mein rachnatmak roop se laagu karne ki kshamata par nirbhar karta hai. Yeh aapke shikshan ki pratibaddhata aur digital marketing vatavaran mein aapke vishesh lakshyon par nirbhar karta hai ki yeh aasan hai ya chunautipurn hai.